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Drift

De-anonymize Visitors & Personalize Chat Experiences With Drift & Demandbase

Categories
Conversational Marketing
Resources
Integration

Developed by: Drift

Support Email: support@drift.com

About Drift

Drift is the Conversational Marketing platform that combines chat, email, video, and automation to remove the friction from business buying. With Drift, you can start conversations with future customers now, on their terms -- not days later. There are over 50,000 businesses that use Drift today to generate more revenue, shrink sales cycles, and make buying easy. Our mission is to use conversations to make business buying frictionless, more enjoyable, and more human. Learn more at www.drift.com.

Drift and Demandbase

Demandbase One connects to its peer B2B go-to-market technologies to deliver delightful account-based experiences across the customer journey.

Using the Account Connector feature, Demandbase and Drift customers can use account data (firmographics, technographics, first party, predictive scores, account segments such as customer status, journey stage and more) to personalize chat experiences for both known and anonymous site visitors to increase engagement and sales velocity.

Customers Use This Integration To:

  • Personalize chat experiences for VIP accounts
  • Uncover more high-value leads with firmographic targeting
  • Find hidden opportunities in anonymous traffic
  • Increase site conversations and velocity