Mobilizing Account Based Marketing for a Better Tomorrow
Mobilizing Account-Based Marketing for a better tomorrow- a specialist in Demandbase One.
Description
ABM for Good is a dynamic organization committed to empowering nonprofit entities through the strategic application of Account-Based Marketing (ABM). Drawing upon over two decades of ABM expertise from the business sector, the team at ABM for Good specializes in helping nonprofits amplify their investment, impact, and influence in addressing crucial issues like civic engagement, community development, and sustainability.
Recognizing the unique challenges faced by nonprofits in building awareness and securing sustainable revenue streams, ABM for Good offers tailored marketing solutions that focus on fostering high-value relationships with donors and partners. Their services are designed to enhance advocacy and create transformative partnerships, ultimately advancing the missions and programs of organizations committed to positive change. By leveraging the principles of ABM, ABM for Good is dedicated to helping nonprofits not only thrive but also achieve their fullest potential in making a difference in their communities.
Benefits
Our Story
B2B marketing veterans Rob Leavitt and Keith Pranghofer founded ABM for Good in 2025, driven by the potential of applying strategic marketing expertise to accelerate positive social impact. Leveraging their backgrounds in business, nonprofits, consulting, and partnerships, they are mobilizing a network of experienced professionals to volunteer their Account-Based Marketing skills with nonprofit organizations in need.
How ABM Enables Impact
- Identify potential partners who align with an organization’s mission and offer the best potential for support.
- Develop clear plans to engage target organizations and build mutually beneficial partnerships.
- Create tailored messaging that speaks directly to their specific interests and goals.
- Understand key teams and individuals to personalize your outreach and increase effectiveness.
- Map out the best ways to connect and nurture lasting relationships with them.
- Define how to measure the success of these important partnerships.
Get Involved
- Volunteers: Looking to give back? Ready to apply ABM for Good? Please complete our form to explore the opportunity.
- Nonprofits: Looking for expert support? Does ABM for Good seem like a fit? Please complete our form to start the conversation.
- Companies: Interested in supporting ABM for Good? Have capabilities and expertise to contribute? Please complete our form to explore what’s possible.