Demandworks + Demandbase
Combine Demandbase's industry-leading account intelligence with DemandWorks' managed, multi-channel activation model, so joint customers now have a complete, always-on path from signal to pipeline.
Description
DemandWorks helps revenue teams identify demand earlier, engage buying committees across channels, and turn content, intent, and outreach into measurable pipeline. Built for the modern B2B buying journey and trusted by B2B marketers for 10+ years
Features
Surrounding the Buying Committee
Drive multi-threaded engagement across the entire buying committee, building consensus across every stakeholder who will influence the final decision.
Activating High-Intent Account Lists
Reach in-market buyers through coordinated channels at the exact moment their intent peaks, with zero manual intervention between signal detection and campaign activation.
Always-On Intent Activation
Sustain pipeline flow across every stage of the demand cycle, ensuring no in-market account is left without a timely, relevant touchpoint.